
A custom backdrop that gets guests involved
Give your guests more than a standard step and repeat with a custom photo experience built around your brand.
For Schwarzkopf, we created a unique interactive backdrop structure that incorporated a step and repeat while giving guests the chance to experience their new Fibre Flex product.
The setup gave guests something fun to interact with while keeping the product front and centre in every photo.
No standard backdrop. No boring step and repeat. Just a custom setup designed to get guests involved and put the brand in the spotlight.
Schwarzkopf activation features:
- Custom interactive backdrop structure
- Branded step and repeat design
- Product-focused guest experience
- Perfect for product launches, brand activations, and events
Interactive, branded, and built around the product – a photo experience that gets people talking.


