Celebrating a 3o year anniversary with a fun video / photo experience.
We were thrilled when Chatters came to us to integrate a video experience into a custom built set, aimed to engage guests, evoke emotions, and strengthen its brand presence. This was a great opportunity to create an immersive and memorable experience to memorialise their 30th anniversary.
We created an awesome video experience to compliment this fantastic custom set.
Concept Development: Chatters created a nostalgic vintage style set with a custom pink couch and iconic hair dryers. We created and designed the video experience including on site edits to create videos that were ready to share at the event.
Atmosphere: The visually appealing custom set attracted Chatters core clientele and created a celebratory ambiance, generating anticipation and excitement among guests.
Creating the Videos: Guests were guided by our friendly attendant who explained the process of creating the videos and supplied energy and encouragement.
Social Media Integration: With instant video edits and custom branding the videos were available immediately for sharing on social media – facilitating a wider participation for the in person event.
Some of the FUN videos we produced!
The Outcome:
This activation was part of a larger event that attracted people from all over Toronto and provided a great cross section of regular clients and guests who were being introduced to this brand for the first time!
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Engagement: Our video experience combined with the custom set successfully attracted guests and created an atmosphere of joy and personal connection to Chatters.
Reach + Impressions: Sharing to social extended the event to Chatters online presence and created excitement amongst the online community.
Marketing: The great assortment of videos and photos served to entertain the onsite guests and created valuable content for Chatters.
We added a print component as well.
We produced onsite prints which were loved by the guests and contributed to the overall experience in the form of a souvenir from the event. Guests were given the option to create a video and or a 6×4 print, both of which were ready for sharing right at the event.
